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In Memory of Jesse the Chef

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Remembering Jesse ‘Woodie’ Johnson

This is the eulogy I gave for my friend on Tuesday. To honor his memory I’m sharing it here with the larger community. Please keep his family in your thoughts through this impossibly difficult time.

In the early morning hours of November 15th we lost our brother Jesse unexpectedly. Affectionately known as Woodie, or Jesse the Chef, he was a loving son and brother, a devoted boyfriend, successful entrepreneur, but maybe most importantly, a true friend to so, so many, his loss will be felt forever. He was only 29 years old.

It’s hard to summarize someone as complex as Jesse. While most people knew him for his incredible skills as a chef, or his larger than life internet personality, those who know him closely knew he was so much more than online banter and a great meal. Dude was a huge nerd too. Y’all know about the Pokémon tattoos, right? He’d dive down whatever weirdo rabbit hole with me, and somehow, he made even those cool. Dude has presence, and the confidence and humility to push his ideas to the next level, and to get us all to buy in.

Raised in Memphis – on the South side with his Mom but getting game from his dad on the North side, he was residing more recently in Los Angeles. Jesse was proof that you could take the kid out of the south, but that your home never really leaves you. But man, he loved where he was from. You could feel it in his energy as much as you could hear it in his voice. Anytime anyone from Memphis did anything we would hear about it. I can still hear him in my head saying ‘You know where he’s from, my boy?’ He played that ‘Memphis, memphis, memphis’ clip maybe 6,000 times. Sure he was doing what he needed to out West, but he celebrated where he was from every chance he got – and he made you want to go there too. I know I speak for all of his friends and followers when I say his stories from his trips back home made it sound better than Vegas. I’m heartbroken that he wasn’t here to see us congregate for him in his home town.

But in LA – LA’s not always the friendliest place, but somehow he made it his home. And in his presence it really felt like one for all of us transplants trying to make something of ourselves. He welcomed us in in a way I haven’t felt often in my life, let alone in the city. He cared. He supported. He uplifted whatever he loved, let alone his people. He’d raise hell for us…

And Maiya – their relationship was a model for us all. You don’t expect much to last in today’s world, but we were all sure they would. They were inseparable. They always matched. It was like you were watching a live action Rom Com – they we’re ALWAYS laughing.

And his parties – those were legendary. A who’s who of ballers from across the art, music and cannabis landscape would pull up to his house not just for a plate, but for the energy. To be around this magnet of cool. 

Truth be told, I just wanted to hang at his house any chance I got. Everyone I ever met there was the highest caliber of person, and I have so many more true, lifelong friends than I would have had I not known him. He’s the reason I started talking to Fidel, and Metro. He was like a cheat code for my coverage. But more than that, even those times where we would just watch whatever popped up on YouTube in his living room were somehow more special than your typical interaction with friends. There was a warmth there that him and Maiya fostered that I have only ever experienced in that house. You were going home every time you stopped by. That laugh. The commentary. The conspiracy theories. The incredible weed. Endless amounts of incredible weed. No one left sober or hungry, it was like an unspoken rule. It was a special combination of magic that hooked anyone fortunate enough to experience it. I know I speak for many of his friends when I say that I feel blessed I got to exist in his presence, and my heart breaks not only for our loss, but for all those that won’t get to experience it. So many people have reached out the last week to say they wished they got to know him, people who I’d told about him, and random strangers who watched him online, and honestly so do I. He was hard not to love.

But that was Jesse. He quantified the weird, and celebrated his love. He brought people together, and curated a life most could only lust after. We talked about hustling and how to make it – but the truth was, he had. Jesse was it. Yes he was an inspiration for so many that didn’t actually know him, but also for those truly close to him. He created his own wave and rode it with a confidence we don’t often see from even the greatest of showmen. He made Weed & Wagyu a lifestyle we all wanted to be a part of. Even some kid like me, who was fine just eating McDonald’s, was all of a sudden trying to play high end, and wearing Dior, because of Jesse. It was wild.

To his Parents, I hope you got to see how bright your son was shining. I know the internet is one thing, but believe me when I tell you that love was real. Dude was good EVERYWHERE. People would stop him in public for pictures, or just to tell him they loved his posts. And he would talk about you all the time, I remember how excited he was when his Dad was coming out. He wanted to show you off. He was so proud to be your son.

And to Maiya, girl he loved you more than anything. It is so clear that you two were soulmates – you were the dream for those of us who haven’t found our person. You gave us faith. I know nothing will ever replace that massive hole in your chest, but know this army Jesse built around himself is here for you forever, and his memory will live on through us all.

Selfishly, I am devastated. I never expected to lose my friend – we had so much left to do. He had so much still to share. We talked about doing an art show together, and I let my anxiety hold it back. I didn’t think I mattered, he was the guy. But he wanted to do it with me, and I never pushed it through. And I was supposed to see him the weekend before he passed. But I was tired, so I said ‘next time’. I thought there would be one. A next time… You always think you’re going to have more time. But let me tell you, you don’t always. There’s no rhyme or reason to it, sometimes it’s just over. And I know I speak for many of us when I say it breaks my heart that I’ll never get to see my friend again. Or call him. Or text him. Or get roasted in my DMs when I post something stupid. Or something that he thinks is Lemon Cherry Gelato. I hope he knows how much we loved him.

I will hold onto the last conversations we had. To the last night we saw each other, at the Montalban in Hollywood, seeing ourselves on the big screen for Fidel’s premiere. That was some bucket list shit, but it wasn’t supposed to be the last. I know I barely scratched the surface of what our friend had to share, but I feel blessed for the time I had. I will carry it with me. I will carry him with me, as I know the rest of us will as well.

Now, I don’t know what it is yet, but I know we have to do something down here [in Memphis], for Jesse and Memphis – a real celebration, not a mourning party, because it’s what he would have wanted. Putting on for Memphis was quintessential Jesse. 

And I know we need to support Maiya however we can, because she is what he cared about most. She was his world, as much as he was hers. 

And I think we all need to start cooking more, because it’s what he loved doing, and it will bring us closer to him – especially those of us who are terrible at it, if only so that we’ll hear that deep little chuckle over our shoulder from the master who we all know could make it way better than we were. I know it would have made him laugh to see us try. But most importantly because we all need to keep Jesse’s vision, Weed & Wagyu alive – however that works for you, I won’t judge if it’s American Beef. 

And finally, we’ve got to make sure we tell everyone we love that we love them as often as possible. If there was one thing Jesse was great at it was giving flowers. You never know when it’s going to be the last time. 

In Jesse’s honor, no more ‘next time’s.

I love you man, I’ll see you soon. Weed & Wagyu forever.

Source: https://hightimes.com/culture/in-memory-of-jesse-the-chef/

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Border sales a boost for most marijuana retailers across US

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Marijuana sales along state lines are key revenue generators for retail operators in the United States, and new insights suggest a similar business bump along international borders, particularly Mexico.

Data compiled by New York-based wholesale technology platform LeafLink – as well as information gathered from state agencies, quarterly reports and interviews with several cannabis companies – bear that out.

LeafLink analyzed hundreds of ZIP codes at the request of MJBizDaily and found strong links that when new recreational markets open, retailers near borders stock up on inventory significantly more than operators located elsewhere in a state.

Data from the past three years revealed wholesale marijuana products purchased by border stores jumped 140% after the launch of adult-use sales, while retailers located in more interior areas increased purchases by about 80%.

“The growth when a state launches adult-use sales at a border store in terms of purchasing activity is around double the growth of the remainder of the state,” LeafLink Strategy Analyst Ben Burstein told MJBizDaily.

Of course, numerous factors are at play – perhaps none more impactful than the marijuana policies of neighboring states.

That’s why Illinois retailers near Wisconsin, where marijuana possession is illegal, are still attracting Wisconsinites nearly four years after the launch of recreational sales.

There also are retail sales-tax implications, a big reason why St. Louis-areas operators are seeing an influx of shoppers from southern Illinois, where cannabis taxes are at least three times higher than in Missouri.

Meanwhile, border retail in New Mexico is boosting depressed economies along hundreds of miles of its shared borders, drawing stampedes of consumers from neighboring Texas and, more recently, cross-border buyers from Mexico.

Retail shakeup in the heartland

The February launch of adult-use sales in Missouri has caused ripple effects throughout the Midwest.

Missouri holds the rare distinction of bordering eight states, with only Illinois offering recreational marijuana sales.

Missouri’s 6% retail tax on recreational marijuana purchases is also among the lowest in the nation, drawing Illinois consumers across the Mississippi River in droves to buy much cheaper weed.

All in, cannabis sales taxes in neighboring Illinois eclipse 30%, second only to Washington state. And in Chicago, sales taxes can easily top 40%.

Demand is booming in western Missouri, too.

In April, Missouri retailers near the border of Kansas, where marijuana possession is also illegal, told MJBizDaily they were seeing foot traffic increase ninefold after expanding into recreational sales.

The rush of new customers, coupled with cultivation-capacity lags, has led to big spikes in wholesale flower prices and inventory shortages throughout the supply chain.

Retailers, for their part, are trying to keep pace.

To meet consumer demand, wholesale purchases per store in the Kansas City, Missouri, market increased from $97,000 in the quarter before the launch of recreational sales to $491,000 in the quarter after, a whopping 406% jump, according to LeafLink data.

In the St. Louis market, which borders southwestern Illinois, wholesale purchases per store increased nearly 57%, to $610,000, after adult-use sales began.

“The demand’s been bigger than anyone expected,” Burstein said.

A zero-sum game

In marijuana retail, particularly near state borders, it’s a zero-sum game.

The sales boom in the St. Louis market, which has more than 70 stores, has deflated business on the Illinois side of the border, where retailers have lost millions of dollars in sales since Missouri’s adult-use launch, according to quarterly reports and earnings calls.

Top executives at New York-based multistate operator Ascend Wellness Holdings, which has two shops near the Missouri border, cited revenue declines at its southern Illinois stores in recent earnings, saying it has led to suppressed margins that are expected to linger for much of the year.

Florida-based MSO Jushi Holdings, which also operates two Illinois stores near the Missouri border, reported an 8.8% year-over-year revenue decline to $66.4 million in its second quarter, partially attributing the slide to adult-use sales in Missouri.

In an Aug. 11 second-quarter earnings call, Jushi CEO James Cacioppo said total Illinois sales declined 20% from the first quarter and 40% year-over-year.

“I think we under-anticipated the pricing power initially out of the gate that retailers were going to have in Missouri,” Jushi Chief Strategy Director Trent Woloveck told MJBizDaily in an interview.

“The impact was a little bit greater than then we had thought due to that pricing for flower, vapes and infused products.”

In response, Jushi has implemented several initiatives, including adding new promotions and diversifying product SKUs (stock-keeping units) to ease the impact of declines sales in Illinois.

Northern exposure

Market dynamics in northern Illinois, particularly along the Wisconsin border, are a different story.

Wisconsin is among 10 states without a medical or recreational marijuana program.

Illinois counties bordering Wisconsin – including Lake, McHenry, Jo Daviess and Winnebago – accounted for 15.4%, or $239.7 million, of the nearly $1.6 billion in cannabis sales last year in the state, according to a fiscal analysis requested by pro marijuana-legalization lawmakers in Wisconsin.

The Wisconsin Legislative Fiscal Bureau report, which was released in March, cited annual statistics from the Illinois Department of Financial and Professional Regulation.

Moreover, the report estimated about 7.8% of marijuana sales in Illinois in 2022, roughly $36.1 million, were generated by out-of-state residents traveling from Wisconsin.

Under Illinois law, out-of-state residents can only purchase recreational cannabis.

Two of Chicago-based multistate operator Cresco Labs’ 10 stores in Illinois are located near the Wisconsin border: a Sunnyside outlet in South Beloit at the border and one in Rockford, about a 30-minute drive away.

The South Beloit store often draws up to 1,000 daily visitors, according to Cresco’s national retail president, Cory Rothschild – traffic on par with the nation’s busiest marijuana retailers in highly populated areas.

It’s all the more impressive, considering that South Beloit has a population of roughly 8,000 and is more than 40 miles from Madison, the nearest city and Wisconsin’s state capital.

“It’s an extremely high-volume retail location,” Rothschild told MJBizDaily.

“South Beloit and Rockford as well are probably (among the) top dispensaries in the country.”

Maryland

Maryland is the newest recreational cannabis market, with nearly 100 medical marijuana dispensaries having converted to adult-use retail in late June.

While LeafLink wholesale data suggests about a 10% increase in wholesale product purchases statewide after the launch of adult-use sales, some retailers along Maryland’s south and eastern borders are doubling orders to meet demand.

In Elkton, near the Delaware border, stores are ordering about $41,000 in wholesale products per month, up 115% since the launch of recreational sales on July 1.

In the Rockville/Germantown area – outside of Washington DC and near the Virginia and West Virginia borders – monthly wholesale purchases have increased about 42%, to $54,000 per store, since recreational sales began.

Though MMJ dispensaries opened in West Virginia in 2021, the state still has some of the harshest marijuana laws in the country, according to the Marijuana Policy Project.

Meanwhile, Virginia’s adult-use rollout has been put on ice by Republican Gov. Glenn Youngkin.

MSO MariMed’s wholesale business serving retailers in Maryland has benefited from increased demand from neighboring states, according to Jeff Jones, director of operations.

“We have retail customers that are very close to Virginia, Pennsylvania and West Virginia, and I’m sure that’s driving a significant amount of their business,” he said.

The Massachusetts-based company supplies every retailer in the state with its product brands.

MariMed is planning to double its cultivation and canopy space in Maryland, with product from that expansion expected to hit the wholesale and retail markets in the first quarter of 2024, Jones said.

Its retail operation in Annapolis – the state capital is about a 45-minute drive from Pennsylvania or West Virginia – hasn’t experienced the same type of uptick from border business but is still performing well, according to Jones.

A tale of two borders

The small town of Sunland Park, New Mexico, has racked up outsized sales since the state launched recreational retail in April 2022.

The sparsely populated bedroom community is situated across the border from El Paso, Texas, and Jaurez, Mexico, which have a combined population of more than 2.2 million.

That purchasing power has helped Sunland Park’s 88063 ZIP code top the state for per-capita adult-use spending, a sales metric that divides dollars spent for cannabis by population.

Per-person recreational marijuana spending in Sunland Park was $1,044, according to an MJBizDaily analysis of data from the New Mexico Regulation and Licensing Department.

Its 88063 ZIP code also houses two of New Mexico’s leading cannabis stores.

Ultra Health and Everest Cannabis Co. generated nearly $6.1 million in combined sales from August 2022 to February 2023, according to MJBizDaily research.

Because business has been so strong at that Sunland Park store, Ultra Health last summer opened an adjacent location that handles only online orders for pickups.

The majority of its 42 stores were strategically aligned to capture business along New Mexico’s more than 600-mile border with Texas, the second-most-populated state.

“I would say half our business is Texas-related,” Ultra Health CEO Duke Rodriguez told MJBizDaily.

As part of that strategy, the company is planning to open an outlet in Lordsburg with hopes of drawing customers from Mexico, Texas and Arizona.

Mexico border towns share more than commerce, including family, culture and language.

Some residents own commercial properties and homes on either side of the border.

And residents tend to travel freely between Juarez, El Paso and Sunland Park to shop, dine and visit friends and family, according to Rodriguez.

Many also buy regulated marijuana, which might come as a surprise to some industry watchers, especially those unfamiliar with border business in the Southwest.

Though transporting licensed cannabis across the U.S.-Mexico border is barred under federal law, it’s fairly common, industry insiders tell MJBizDaily.

“The product is intended to be consumed within the state of New Mexico and should not cross state or international boundaries,” Ultra Health’s Rodriguez advised.

“The reality is some consumers cross these boundaries intentionally or by not being fully aware of the risk and prohibition.”

Sales in other border communities, such as Clovis and Hobbs – where Ultra Health also has stores – are also outpacing the field, another sign that Texans, and some Mexicans, are crossing the border to purchase marijuana from New Mexico marijuana retailers.

Source: https://mjbizdaily.com/border-sales-a-boost-for-most-cannabis-retailers-across-us/

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Cannabis Art Is Flourishing On Etsy

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Although there is an available and thriving market for cannabis art, most e-commerce websites and platforms prohibit artists from selling art that depicts cannabis.

Is there any section or industry without cannabis influence? It’s starting to look like there isn’t any, as, throughout history, cannabis users have displayed their creative capabilities in various ways. And now cannabis art is flourishing on Etsy

Cannabis users and enthusiasts are some of the most innovative people you’ll ever meet, and their inspiring works of art have been admired for decades. Most of the works created by cannabis enthusiasts have also sparked debate for centuries, dating William Shakespeare’s times.

Cannabis and the creative arts 

Research has shown a fantastic connection between cannabis and creativity, an intriguing relationship that is attributed to the plant’s remarkable properties. Cannabis interacts with the human brain through the endocannabinoid system and receptors in the brain.

Extensive works of research show that creative prowess and imagination heighten when users consume cannabis, thus enabling divergent and distinct thought patterns. Hence the reason great men and women like Maya Angelou and Louis Armstrong celebrated the impact of cannabis on their creative careers.A more significant percentage of the creative industry is also full of trailblazers who have affirmed that cannabis is a significant influence on their success. For such artists, marijuana inspires the way they hone their crafts and showcase their ideas.

Despite such a show of artistic brilliance, some artists struggle with finding a place to showcase their works. Why is this the case? Why can’t artist showcase their cannabis-inspired art?

The problem with finding a market showcase  

Although there is an available and thriving market for cannabis art, most e-commerce websites and platforms prohibit artists from selling art that depicts cannabis. Some of these merchant shops also flag items such as CBD paraphernalia and insist that such things cannot be sold.

With such restrictions, creative artists fail to get an adequate space to share their creations with the world. Artists feel shut out of the market space, and then COVID-19 happened.

The Coronavirus Pandemic made everything worse for cannabis artists and businesses to maintain operations, which created a disturbing gap in the market.

The Solution: A cannabis-themed marketplace

As the challenge became increasingly worse, two outspoken cannabis advocates co-founded an online marketplace called The Artsy Leaf. Space was set-up as a multi-vendor marketplace to make it possible for artists to display their works.

The co-founders Abbey Weintraub Sklar and Rebecca Goldberg discovered that there were many international craftsmen, women, and artists with products that weren’t shared on any platform. The artists’ products are unique cannabis-friendly items that were mostly scattered on censored tech platforms that limited their exposure to the world.

Goldberg and Skylar understood the importance of an online vendor marketplace created for creators and buyers in the cannabis industry. COVID-19 and its resultant impact was also the inspiration behind an online space.

Initially, it was supposed to be an in-person CBD marketplace, but the pandemic made physical meetings impossible for buying and selling purposes. Hence the reason the co-founders made it an online space with a highly functional website.

The Artsy Leaf

The Artsy Leaf marketplace replaces other online platforms that were too restrictive for those in the cannabis industry. Some of those unfriendly sites didn’t provide room for tagging, describing, and listing CBD products, making it difficult for artists to advertise their products.

But with the Artsy Leaf marketplace, vendors and small business owners have maximum freedom to advertise their cannabis items. The platform also incorporates advertising with SEO consulting and doesn’t hide its processing fees.

The co-founders maintain that their desire to help all cannabis vendors succeed drives the marketplace. The website launched with an initial 14 vendors, and with its viable operational approach, more vendors are expected to join this revolutionary idea.

A virtual cannabis marketplace is what the world needs right now to bridge the gap between artists and buyers. Cannabis-inspired pieces will always remain relevant globally because of how unique and disruptive they can be. The Artsy Leaf is the right incubation place for ideas, purchases, and value exchange.

The future of the online marketplace 

The future of the online cannabis marketplace for artists looks promising, and why is this so important? Well, cannabis is gaining a lot of momentum in America, with more states legalizing marijuana more people will gain access to weed, and when they do, they may be inspired to create unique art pieces or be looking to purchase unique cannabis inspired works.

Either way, the cannabis world needs an outlet for artists to share their works, and this is where platforms like the Artsy Leaf become crucial. Other online platforms may start to look into adjusting their policies regarding this issue because this sector is about to explode.

It is time to change the current status quo on the other E-commerce sites not allowing cannabis artists to showcase their genius.

Bottom line

The world is awakening to the ever-increasing potentials of cannabis. Through marketplaces like the Artsy Leaf, cannabis artists and art lovers can meet, interact and sustain the cannabis industry.

Without platforms like these, cannabis-inspired art will gradually decline, and that isn’t good for the cannabis industry at all. We must all continue to encourage the establishments of platforms (online and offline) where artists can thrive. Budding cannabis artists need more places to express themselves, and the Artsy Leaf is a suitable platform.

If you are a cannabis-themed artist, an aspiring one, or a small business owner and you struggle with promoting your work, you can visit The Artsy Leaf.

Source: https://thefreshtoast.com/cannabusiness/cannabis-art-is-flourishing-on-etsy/

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Beer Lingo, A Guide To Becoming A Better Patron

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Bars are wondrous places full of beer, chatter, celebration, ways to get drunk and opportunities to meet friends. But they are also tricky. As with most niche scenes, there is lingo you need to know, terms you should memorize and slang with which you should show facility. What’s Imperial mean? How do you pronounce “weisse?” And how much should I tip my bartender? Hang on, because you’re about to find out the answers to all of these. Here is your beer lingo, a guide to becoming a better patron. BTW, the Slavic word ‘beer’ came from the verb ‘to drink’. Initially, beer was any kind of drink.

Hops

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Small green pine cone-like buds that grow on vines. Their oils and acids preserve and flavor beer.

Hoppy

The thing snobby people refer to about beer, and what people who hardly ever drink beer say they don’t like. Hoppy is often used as a synonym for the word ‘bitter,’ but there are plenty of beers that use loads of hops and don’t taste the least bit bitter.

Malt

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The sugars used to sweeten beer.

Malty

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That syrupy, sweet flavor in beer drunk by amateurs.

Perry

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A cider-like drink made exclusively with pears.

Imperial

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A word out in front of certain beer styles (Stout, IPA) meaning they’re much stronger.

Mead

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Beer produced from honey, water and yeast.

Ale

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Ale is brewed using a warm fermentation method, resulting in a sweet, full-bodied and fruity taste. It is a maltier, top-fermented beer.

Lager

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A beer that is effervescent and light in color and body. it is a dry, bottom-fermented drink.

IPA

Stands for India Pale Ale because it was originally brewed in the United Kingdom and shipped to British soldiers in India during colonization (which is still basically happening). It is made with more hops, to give it a stronger flavor. There’s no standardised threshold at which a pale ale becomes an IPA, though.

Cask-Conditioned

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The process in which a draught beer retains yeast to enable a secondary fermentation to take place in a cask in the pub cellar. Cask conditioned beer is the traditional drink of the British pub, and served properly, it can be among the most subtle and beguiling of beer types.

Fresh Hop

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Beer made with recently picked hops that haven’t been dried. It provides distinctively grassy, plant-like, and “green” flavor profiles without the bitterness associated with IPAs and other beers featuring copious dried hops.

Weisse

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Pronounced ‘Vice’ is the counterpart in German for “white,” most commonly used in reference to the sour Berliner type of beer, but also sometimes to the Bavarian type, as in weissbier. Weizen is the German word for “wheat,” most often applied to the Bavarian wheat beer style.

Microbrew

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Compared to macrobreweries, which produce millions of barrels per year, microbreweries produce a relatively small amount of beer—between 1,000 to no more than 15,000 barrels annually. But aside from their size, what makes microbreweries special is that they’re known for brewing specialty beers.

The type of beer you do not use for beer pong unless you make more money than your bartender.

Pint

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The size of glass most beers are served in, and also the thing you dropped and smashed when you were trying to text your Uber driver.

Dive Bar

The kind of bar you actually really like going to, unless you’re trying to impress a date or a friend. It is typically a small, unglamorous, eclectic, old-style drinking establishment with inexpensive yet strong drinks; it may feature dim lighting, shabby or dated decor, neon beer signs, packaged beer sales, cash-only service, and local clientele

BTW, the strongest beer in the world has a strength of 67.5%. It was created in 2017 by the Scottish brewery Brewmeister. The beer is called Snake Venom

Pickup Line

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The thing you should never say because it never works.

Tip

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The amount of money you give a bartender after a transaction, which should be more than you initially think to give because A) most bartenders are relatively poor and deserve dough, and B) if you tip a lot you’ll be remembered C) if you tip too little you’ll be remembered D )

How do you want to be remembered?

Patron

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Someone who loves the bar they go to, not just someone who is there a lot. If you’re unclear on the distinction, you’ve never loved before.

Bar Napkin

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Where much great poetry started.

The Bar

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Don’t touch anything behind it.

Hope you enjoyed our beer lingo, a guide to becoming a better patron.

Source: https://thefreshtoast.com/drink/beer-vocab-101-guide-becoming-better-patron/

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